Pineapple

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    WEBSITE DESIGN & DEVELOPMENT

    A brand innovation showcase for Honeywell

    INVESTOR COMMUNICATION

    Recording the rise of Glenmark

    CORPORATE COMMUNICATION

    Non-boring banking with Niyo

    BRANDING + PACKAGING

    Colour science & comic book magic for Parle

    DIGITAL INTERFACES

    Putting the interactive in interface for Crompton

    services that complete us

    Brand Audit

    Creating a strategic roadmap for the creatives to achieve, Pineapple conducts an exhaustive 360 degree study of the current brand and its multiple facets through primary & secondary research, focus group studies, qualitative & psychographic mapping and big data analytics.

    Brand Strategy & Positioning

    98% of our clients have testified that our proprietary ‘Pineapple Brand Purpose’ sessions have enabled them to review existing action plans and bring to light key business observations, allowing us to align ourselves with their business objectives and chalk out actionables for growth and profitability.

    Brand Identity Design

    We create a brand identity system which incorporates the brand Logo & tagline and more importantly, an ecosystem around the brand persona with a well-articulated brand promise, tone of voice, signature graphics, visual & verbal framework and guidelines for communication assets.

    Packaging Design

    Immersing the consumer and nudging the purchase intent is a science that starts with a study of current and future packaging trends, developing an overarching visual theme, information hierarchy, creating mockups, testing and coming up with a final packaging for your product to stand out.

    Ambiance Branding

    When we curate the physical environment of your brand we make sure to achieve a seamless transfer of associations, effective flow of communication, engaging content design and visual consistency along with an efficient use of available real estate.

    Digital Communications

    Creating an ecosystem of consistent brand messaging, appealing to distinct consumer groups over multiple channels on web, mobile and social media, while maintaining a strong tech foundation at the back end and measuring through clearly defined performance marketing goals.

    Product & Explainer Videos

    With videos being the most consumed media globally, we focus on conveying the core features and product associations in the simplest and shortest manner keeping the viewer attention span in check leading to higher viewership and sharing potential. This, in keeping with the latest innovations in video animation, cinematography and sound.

    Print Communication Design

    Print collaterals, be it brochures, annual reports, merchandise, provide a strong support to marketing & sales objectives. We craft a synergy of visual aesthetics & consistency, content design & hierarchy to create a balance between promotional content and core product communication.

    Team Discovery Sessions

    Our specially curated team-discovery sessions help brand promoters and executive teams get a deeper insight into their own key strengths & shortcomings to eventually come up with sound branding and communication strategies that can help them together win customers with authenticity and innovation.
    (looking for something specific?)

    THE DESIGN PROCESS

    FINALLY

    THE MOST IMPORTANT

    LIQUID
    BEYOND THE SPIRIT
    IN YOUR
    FAVORITE COCKTAIL
    GOT IT’S DUE ON
    THE BAR TABLE

    Our 3W+1H process helped FSIPL build a successful brand that’s innovative, global in its appeal and Indian at its core.

    clients that define us

    • saint_gobain
      (Corporate & Digital
      Communications
      )
    • ( Branding & Packaging
      Design
      )
    • (Branding & Communication
      Design
      )
    • (Brand Strategy &
      Design
      )
    • (Award Winning Brand
      Identity Design
      )
    • ( Brand Identity
      Design
      )
    • (Branding & Packaging
      Design
      )
    • (Communication
      Design
      )
    • (Brand Strategy &
      Design
      )

    driven by design, forged by vision

    https://www.pineappleconsulting.biz/wp-content/uploads/2022/01/driven_img.png

    Founded in 2008, Pineapple Consulting is an international award-winning strategic branding and design consulting firm.

    passionate about branding + strategy?